SAN FRANCISCO - Microsoft reportedly plans to foray into mobile payment market with technology buried near field communication (NFC) in the software Windows Phone.
Launched by Bloomberg on Thursday (03/31/2011), this plan was taken Microsoft as one step in the pursuit of fame dropping her mobile software with Google.
According to Bloomberg's sources, Microsoft is very keen to immerse mobile payment technology into the latest version of the smartphone operating system. Microsoft device that features the first mobile payment will be attempted to slide this year.
The world's largest software company in fact want to take some 'cake' is derived from mobile payment service transaction is expected to increase along with the need to purchase products and services anywhere, anytime.
According to data from Gartner's total mobile payment transactions in 2010, only approximately $ 32 billion. Gartner predicted this figure rose to USD245 billion in 2014, triggered by the increasing number of air-NFC devices.
Microsoft will develop NFC-based software that enables devices to communicate wirelessly with other devices nearby. NFC technology could be used for mobile payments and other payments, including redemption of coupons or points at local merchants.
The use of NFC is also expected to increase the share of Microsoft's mobile software market began to shrink. As it is known at this time Microsoft's mobile operating system only has a market share of approximately 5.5 percent, far less than that reached 39.5 percent of Android, Apple IOS approximately 15.7 percent and RIM's Blackberry approximately 14.9 percent.
Microsoft is also getting help from Nokia, the largest handset manufacturers who are committed to using the Windows OS in every smartphone that dibesutnya. Even Nokia claims will make the NFC as standard features that will be embedded in the latest Symbian-based smartphones in 2011 this.
Launched by Bloomberg on Thursday (03/31/2011), this plan was taken Microsoft as one step in the pursuit of fame dropping her mobile software with Google.
According to Bloomberg's sources, Microsoft is very keen to immerse mobile payment technology into the latest version of the smartphone operating system. Microsoft device that features the first mobile payment will be attempted to slide this year.
The world's largest software company in fact want to take some 'cake' is derived from mobile payment service transaction is expected to increase along with the need to purchase products and services anywhere, anytime.
According to data from Gartner's total mobile payment transactions in 2010, only approximately $ 32 billion. Gartner predicted this figure rose to USD245 billion in 2014, triggered by the increasing number of air-NFC devices.
Microsoft will develop NFC-based software that enables devices to communicate wirelessly with other devices nearby. NFC technology could be used for mobile payments and other payments, including redemption of coupons or points at local merchants.
The use of NFC is also expected to increase the share of Microsoft's mobile software market began to shrink. As it is known at this time Microsoft's mobile operating system only has a market share of approximately 5.5 percent, far less than that reached 39.5 percent of Android, Apple IOS approximately 15.7 percent and RIM's Blackberry approximately 14.9 percent.
Microsoft is also getting help from Nokia, the largest handset manufacturers who are committed to using the Windows OS in every smartphone that dibesutnya. Even Nokia claims will make the NFC as standard features that will be embedded in the latest Symbian-based smartphones in 2011 this.